The claim is that you can now post animated gifs on Facebook.
The cool kids at NowThis News got very excited.
The uncool kid in me forces me to say this: Not quite.
I admit, it is still pretty cool (and less intrusive, I'd imagine).
@ivanlajara We are savoring the moment, with or without a play button ; )— NowThis News (@nowthisnews) August 29, 2013
And then I remembered something cooler. You can MAKE your own gif with the gifboom app (WARNING: Contains teenagers) from your phone and share it on Facebook. And the result will be the same:
Not crazy about Gifboom? You can do the same with Cinemagram, and pretty much anything else.
And yes, you can embed Facebook posts. That's soooo yesterday.