DFM chat on social media metrics that matter
|No idea what this is|
Journalists, Digital First Media peeps, anyone who wants to are going to be taking part on our Twitter chat Wednesday at noon, Eastern Time, to talk about all things journalism.
Today we are talking about social media metrics that matter. How do you leverage reach and impressions for impact? How much should journalists focus on link clicks or engagement? (spoiler: it depends!). How do you know how much impact are you having?
Bring your pica poles and your #realtalk. Let's get some numbers down.
If you want to chime in, post a comment in the container or a tweet with the hashtag "#dfmchat" so it can automatically appear below.